Your Journey To AI-Enabled Growth Starts Here

People-First, AI-Enabled Growth for MSPs, VARs, IT Resellers & Service Based Businesses

Grow sales revenue, cut support costs, and scale — without adding headcount.

👉 See ROI in 30–90 days with proven AI sales & support systems.

Apply for Your People First - AI Enabled Strategy Session

Proven ROI in 30-90 Days

– measurable wins in sales, support, and operations.

Complex AI Solutions Simplified

- We turn AI hype into measurable and tangible business results.

Low-Risk, High-Impact Entry Point

– start for less than the cost of one junior hire.

The Real Challenges MSPs, Resellers & Service Businesses Face

Most MSPs and IT resellers spend heavily on marketing and lead generation because top of funnel is often seen as the greatest challenge they face — but the real revenue leaks happen elsewhere:

Sales

Missed inbound calls and enquiries → prospects rarely call back.
Sales hires churn → no methodology, no coaching, no playbook.
Long ramp-up → new reps take 6–12 months to produce results.

Marketing

Thousands spent on campaigns → but leads aren’t followed up.
No way to measure ROI when the sales process is broken.
Dormant accounts never reactivated.

Support & Operations

Rising Tier 1 costs → skilled engineers stuck on repetitive tasks.
Support teams stretched thin → no capacity to scale.
Inconsistent service → Low CSAT.

Sell-Through & Resale

Clients are already asking about AI — but MSPs don’t know where to start.
Fear of choosing the wrong AI solution.
No clear way to package AI into a profitable, people-first offering for clients.

The Good News?

These are exactly the kinds of challenges I help you solve with AI — quickly, securely, and without adding headcount.

What AI Can Really Do

When most people think of AI, they picture ChatGPT, Grok, or chatbots.

But the AI I bring into businesses is different. Think voice and task-based AI agents, trained in your brand and tone of voice, that deliver measurable business outcomes:

Answer calls, qualify leads, and book meetings.
Coach sales reps in real time and highlight missed opportunities.
Resolve Tier 1 support tickets instantly, 24/7.
Analyse conversations and data to surface insights for decision-making.
Reactivate dormant customers and turn lost data into revenue.

👉 This isn’t the future. It’s already happening.

And the best part? You don’t need coding skills, huge internal teams, or the cost of building your own AI systems. I partner with proven platforms that are already tested, trusted, and secure — so you get speed to value without the heavy upfront risk.

💡 AI is about making life and business better. Once you see the results for yourself, you’ll never look back. It’s one of those “you have to experience it to believe it” moments — which is why I guide you through it in phases. When you and your team see the real business outcomes, the fear disappears.

Real AI Business Results Already Achieved

Here are just a few live, measurable outcomes from deployments already in place with partners and proven platforms I will be recommending to you:

Global Tech Distributor – AI-led reactivation campaigns turned dormant leads into fresh sales opportunities at scale.
Recruitment Campaign – AI agents made 3,500 calls in 3 hours, booking 50 jobs — at a cost of just £160.
Nationwide Pharmacy – Managing 30M prescriptions across 9 systems, AI agents streamlined calls and repeat prescriptions, freeing pharmacists for clinical work.
Nationwide Energy Company – A 48-minute process reduced to 8 minutes, with AI handling verification and compliance steps.
Sales Teams – Coaching agents analysed 100% of sales calls, cutting ramp-up time for new hires, reducing turnover, and spotting missed opportunities.
Support Functions – Up to 50% of Tier 1 tickets resolved instantly, cutting costs and boosting customer satisfaction.

These aren’t pilots — they’re live AI deployments delivering ROI in 30–90 days.

The People-First, AI-Enabled Growth Journey

We don’t start by overhauling your entire business. We start by partnering with you to identify the quick wins and ROI in 30–90 days.

Phase 1 – AI ROI Acceleration Workshop & Roadmap

(Your No-Risk First Step)

✔ Review your sales, marketing, support & ops.
✔ Spot the biggest ROI opportunities.
✔ Show your team how AI helps, not replaces.
✔ Translate AI hype into real business outcomes.

👉 Goal: clarity and confidence before committing.

Phase 2 – Quick Win AI Deployment

This is where AI stops being theory and starts delivering results.

✔ Deploy 1–2 agents where ROI is obvious.
✔ Train them in your brand + connect to your systems.
✔ Measure impact in real time.
✔ Scale once ROI is proven.
💡 Examples: SalesCoachAI, SupportCoachAI, AnalystAI, Voice AI Agents.
👉 Low-risk. Fast. Proven. ROI in 30–90 days.

Phase 3 – Coaching & Enablement

AI isn’t “set & forget.” I partner with you to:

✔ Align agents to your brand & workflows.
✔ Optimise scripts, playbooks & adoption.
✔ Build team confidence & buy-in.
✔ Track ROI and feed insights back into the business.
💡 The result: AI that keeps getting smarter and more profitable.

Phase 4 – Scale & Sell-Through

Turn your internal success into a new revenue stream.
✔ Package your AI solutions for clients.
✔ Build go-to-market messaging & pricing.
✔ Enable your sales team to sell AI, people-first.
✔ Scale with proof and credibility.

💡 The result: new recurring revenue, stronger client relationships, and a competitive edge.

How to Get Started

The first step is simple — the AI ROI Acceleration Workshop & Roadmap

(Your No-Risk First Step)

This is where we:
• Review your current processes, systems, and workflows.
• Spot the biggest ROI opportunities where AI can drive results fast.
• Build confidence across your leadership team and your employees doing the work, by showing how AI supports people rather than replacing them.
• Translate AI into real, tangible business outcomes for your business.

Here’s what’s included:
• 1-Day Onsite Workshop – A deep dive into your business to uncover the quick wins and map where AI can deliver measurable impact.

• 3 x 90-Minute 1:1 Growth Sessions – With your leadership team and department heads to refine opportunities, prioritise the highest-value use cases, and build your People-First AI Roadmap.

At the end of this workshop, one of two things will happen:

You’re AI ready now → If you’re AI-ready and we can see a clear ROI path, I’ll introduce you to the next phase of deployment with my trusted AI partners & platforms. We only work with businesses where we can see an immediate use case and ROI.
You’re not AI ready yet → If you don’t yet have the workflows, processes, or context in place yet, I’ll create a custom AI ROI Roadmap showing exactly what you need to become AI-ready. You can choose to implement the roadmap yourself — or bring me back in to guide you through it.

👉 Either way, you’ll walk away with clarity, confidence, and a plan you can act on immediately.

Investment & Next Steps

The AI ROI Acceleration Workshop & Roadmap is £5,000 + VAT.

👉 As part of my Early Adopters Launch — exclusively for existing clients and connections — the first 5 companies can secure it for £3,000 in return for a use case and testimonial.

As an early adopter, you’ll benefit from my full focus on maximising ROI. This isn’t about theory — it’s about making sure you get results fast, avoid costly mistakes, and jump 2–3 years ahead of competitors who are still “thinking about AI.”

Here’s how to secure one of the 5 places:

Step 1 – Book Your 30-Minute Strategy Call
We’ll answer your questions, confirm fit, and lock in your place in the Early Adopters Launch.

Step 2 – Schedule Your Workshop
If you’re a good ROI fit, we’ll book your Onsite AI ROI Acceleration Workshop & Roadmap and get started.

From there, you’ll either:
✔ Move straight into deployment with confidence and speed-to-ROI.
✔ Or leave with a custom AI ROI Roadmap you can action at your own pace (or with me).

Secure your spot as one of the first 5 early adopters for just £3,000 (normally £5,000)

Why Work With Me

I’ve spent 25+ years in the IT channel, trusted by global vendors, distributors, and 500+ MSPs worldwide.

In the last 18 months, I’ve worked with HPE, Nvidia, and TD Synnex to translate emerging AI technologies into measurable business results — helping their partners become AI-ready and even build AI practices.

Now, I’m bringing that same expertise to the MSP and reseller channel, with ROI-driven AI solutions at accessible entry points designed for your business reality.

Here’s why companies — and now you — choose to work with me:

25+ years in the IT channel
Trusted by HPE, Nvidia, TD Synnex, and 500+ MSPs worldwide
Multi award-winning sales and partner enablement programs
Proven track record in building scalable, profitable sales systems
Partnered with tested AI platforms — no risky experiments

👉 My real value? Simplifying complex technologies and translating them into measurable outcomes. I’m People-First — focused on augmentation, not replacement. And unlike consultants who sell you the AI dream and leave you to figure it out, I stay with you as your AI Growth Partner — walking the path with you end-to-end, delivering solutions, ROI, and transformational results that leapfrog you ahead of competitors.

Secure your spot as one of the first 5 early adopters for just £3,000 (normally £5,000) in return for a testimonial.