MSP Sales Mastery

7 Week Live Event

Join Us Every Monday To Get Your Week Off To A Flying Start

***LAST FEW PLACES REMAINING ***

Week 1 – How to create a winning MSP sales strategy to hit your sales & pipeline target

You will learn:

The 3 must have sales strategies to grow your MSP business
How to identify the number of sales, appointments & leads you will need to convert to achieve your sales goals
Which sales activities you must put in place to build your sales pipeline and achieve your targets & goals
How to document your sales strategy & measure your sales success

Week 2 – How to create a winning value proposition for your MSP business

You will learn:

The biggest mistake I see MSP’s make when it comes to Lead Generation & Selling
Why understanding your customers business outcomes is the very first thing you need to do before chasing leads, appointments, and sales.
To niche or not to niche and how to identify your target clients
A framework that will easily help you to understand your customers business outcomes and what they see as value
How to create a customer centric value proposition for your business

Week 3 – How to create a 12-week lead generation campaign to covert leads to customers

You will learn:

Week 4 – How to qualify prospects & take them offline

You will learn:

Which call to actions & conversation starters to use to get prospects to come offline
Which door openers & key words to use to book initial sales calls and appointments
How to qualify prospects on the first sales call and decide if they are right for your business
How to create a nurture campaign and sales funnel to convert prospects into customers
What tools you should use to automate your lead generation & nurture campaign

Week 5 – How to run effective sales calls and meetings with qualified prospects

You will learn:

How to demonstrate the value of the sales meeting to your customers in advance
Why business conversations win over technical conversations any day!
A winning framework to help you structure a business conversation
The key stakeholders in your customers business and who you should be talking to
Key sales questions to ask in the sales call or meeting and what to listen for
How to identify priorities & gaps in your customers business that you can help close
How to easily connect the technology and business dots so that your customers see why they need your managed services

Week 6 – How to create and convert winning sales proposals & present your solutions

You will learn:

How to create a simple yet winning 8-page proposal and presentation
What to include and what not to include in proposals & presentations
How to present your pricing in proposals to get customers to make the right choice
How to easily build a one-page annual account plan, health score card, priority roadmap, QBR plan and budget plan with your customers
How to ensure customers get back to you after sending your proposal
The secret sauce to dramatically increasing your close rate of proposals

Week 7 - How to close the sale & handle the most common MSP sales objections

You will learn:

How to make closing the sale easy!
What customers are really saying when they give you an objection
How to answer the 3 critical sales questions every customer is asking:
- Why should I buy from you?
- How do you differentiate?
- Why should I pay you more than any other MSP?
How to overcome price resistance, demonstrate value and overcome the most common MSP sales objections